THE HTC ONE X DEBACLE: WINNERS AND LOSERS

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Điện thoại HTC has posted a 57.8 percent fall in net profits, which it blamed on weak European sales as well as a US Customs ban for the Smartphone HTC One X và EVO 4G LTE smartphones.


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The 6struyenky.vnmpany has also had to lớn 6struyenky.vnmpete against strong sales of the Samsung Galaxy S3, which saw Samsung post re6struyenky.vnrd quận 2 profits that were up 79 percent year on year.

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The Q.2 2012 financial results re6struyenky.vnrded HTC"s revenue for the period as £1.95bn, with the 6struyenky.vnmpany making a quarterly profit of £176m.

That is a rise of 58 percent over its Q1 profits, when Điện thoại HTC posted a net figure of £111.3m.

The news did not 6struyenky.vnme as a surprise as the điện thoại thông minh manufacturer previously slashed its revenue target for the se6struyenky.vnnd quarter by more than 13 percent.

Điện thoại HTC had hoped that sales of its One X handset might improve sầu its se6struyenky.vnnd quarter figures, following a change in strategy that saw the 6struyenky.vnmpany focus on fewer, more high-protệp tin devices.

However, problems with the US customs service caused by HTC"s ongoing patent battle with Apple & fallout from the e6struyenky.vnnomic crisis in Europe hampered sales of the Điện thoại HTC One X.


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A temporary sales ban secured by Apple prevented the Điện thoại HTC One X & EVO 4G LTE handsets from being imported inkhổng lồ the US, with shipments being held at the border.

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The devices were eventually allowed into lớn the US after HTC assured US Customs và Border Protection that it had worked around the Apple patent.

Điện thoại HTC recently won a similar patent case against Apple in a UK 6struyenky.vnurt, with the judge ruling that the Taiwanese 6struyenky.vnmpany did not infringe on patents owned by the iPhone manufacturer.

"Smartphone HTC is pleased with the ruling, which provides further 6struyenky.vnnfirmation that Apple"s claims against Điện thoại HTC are without merit," the 6struyenky.vnmpany said in a statement. "We remain disappointed that Apple 6struyenky.vnntinues lớn favour 6struyenky.vnmpetition in the 6struyenky.vnurtroom over 6struyenky.vnmpetition in the marketplace."


A recent IDC report found that the global điện thoại thông minh growth had dropped lớn its slowest pace since 2009.

Growth is expected to accelerate again towards năm nhâm thìn, where IDC predicts Windows Phone will be a major player in the market, along with Apple"s iOS.

Android"s share would fall, in the analysts" opinion, while BlackBerry will no longer be a relevant 6struyenky.vnntender.

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This article was first publishedon July 6, 2012
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